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NGV x Mecca
2023
The branding project here is a collaboration between the NGV and the Mecca Cosmetics. The concept here was to design a campaign based on celebrating feminist artists' exhibition at NGV and incorporating that in Mecca’s range of cosmetic products. The initial idea came from promoting the message ‘Makeup is art,' which was then embodied in the campaign name ‘Expression’ series.
Branding and Promotion
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